Supporting local business

Since we launched 15 years ago, Bulldog Creatrix has always aimed at serving the local business community and not just by offering our creative services to many businesses in our region, but with a mission to purchase from local businesses too. We believe that is the true meaning of ‘local’!  We buy our consumables from…

Why a logo isn’t branding

One of the common mistakes some businesses are making in relation to their marketing, is to confuse their logo design with branding. Those who have known me over the years, know that I am no big fan of jargon. However, in this case, it is important to understand what branding means and why it should…

Illustration by Design

In the graphic design industry, illustration can struggle to find its natural resting place. At one time, illustration was all there was to portray visual imagery. Before photography was available, Commercial Artists hand drew images from advertising material through to news articles. Even typography was hand drawn in most cases in advertising.   Of course,…

The Truth About Marketing – from the inside

Each week, we give you an insight into the facts about marketing and try to unravel the realities from the tangled web of jargon, sales speak and general bull that marketing has been wrapped up in for so long! 2. Marketing doesn’t work! Yes it does! Marketing in general and strategic marketing, in particular, will…

Cheap online print and design. Good or bad?

Cut price design and print? We have all seen the blanket advertising, especially in social media, by design and print farmers.  Are they any good and is it right for you? The word ‘Farmers’ refers to those set up primarily as middle men.  They harvest leads and farm those leads out to printers and designers…